Business & Strategic
Scalable Product Solutions
1. Research & Discovery
Goal: Gain a deep understanding of the users, their needs, and the problem you're solving.
Requirements: Design a new platform feature for a two-way rating system between customers and copilots. Create a transparent and balanced feedback mechanism that fosters accountability and improves the overall experience.
2. Define & Ideate
Goal: Clearly define the problem and start brainstorming potential solutions.
Ideation: Brainstorm possible solutions, often through product and leadership.
Information Architecture (IA): Organize and structure the content in a way that makes it easy for users to navigate.
![Ideation](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729874285338-0R1QNU5QBFUZGVNZ8OQV/RateCategory.png)
![Ideation](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729874285337-NEY25J1YRAJJD2404TPW/RateCategorySelected.png)
![Ideation](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729874363991-97ISJ51ZQX593WBEK7QA/RateStarOnly.png)
![Ideation](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729874368287-R3V7CG1DR1B3A4FYGQSF/RateStarOnlySelected.png)
![Ideation](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729874419133-VQNT6A976PHK08H20M7R/RateStarOnlyLowRatingwithText.png)
3. Wireframing & Prototyping
Goal: Create low- and high-fidelity versions of the product to test and iterate before final development.
Design Systems: Define design patterns, reusable UI components, and interaction guidelines for consistency across the product.
![High-fidelity](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729874818324-BG9QWN3EPX8XGG8V45V6/RateTextStar.png)
![High-fidelity](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729874845473-S8FG2J6JPFA7ANTJQP3Q/RateTextStarSelected.png)
![High-fidelity](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729874849841-CU4KOHZVCCNL66HDI2PW/RateThumbs.png)
![High-fidelity](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729874859006-SWG46TJL0KRS1NZZR4F1/RateThumbsSelected.png)
4. Iteration
Goal: Refine and improve the design based on product and leadership feedback.
Design Adjustments: Make necessary revisions to wireframes, prototypes, or high-fidelity designs based on insights gathered.
![Iteration](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729876605159-EP5YV0Z9S5F5E68ZMW05/View-Details-StarTextA.png)
![Ideation](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729876605208-VMQ8IR0CYSCQG2DBO5E0/View-Details-StarTextB.png)
![Ideation](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729876846959-98JD9IA061GZ6X3CYTXJ/View-DetailsCategory.png)
5. Visual Design & Handoff
Goal: Finalize the product's visual aesthetics and prepare assets for development.
Design Handoff: Provide detailed specifications, design assets, and documentation to developers using tools like Figma, Zeplin, or InVision for a smooth transition into development.
Collaboration with Engineers: Work closely with developers to ensure the design is implemented correctly and resolves any technical challenges.
![Final design](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729875196114-5DCT2LUAJVM8DRUIN4XE/RateThumbsFinal.png)
![Final design](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729875196119-37036IVQH2UBIASVA8EE/RateThumbsFinalDownFeedback.png)
![Final design](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729876321226-3BTKYHX8IB59GEN3PPO1/RateThumbsFinalViewPositive.png)
![Final design](https://images.squarespace-cdn.com/content/v1/5b60cbed266c077b551c0505/1729875197600-3M15FIBUU40Y54DJV0FC/RateThumbsFinalViewFeedback.png)